edna.edu.au

A few thoughts about the conference

On the whole, a stimulating one for this troll,

The standout, for me, was Rhys, a seious young man with more talant than his confidence would allow him to expose. He was the closest to what i consider will be this new industry - interactive media. The rest, old habits dying hard,  were revolving around different (and cheaper) ways to replicate the old broadcast approach. Viacomp must be having a wonderful time of helping silos plug into Akamai to do globally what is now  usually a National obsession.

Wish that i could have introduced Rhys to Rob from Centerlink = an engineer meeting a creative is always fun. Such a pity that a collegiate approach is so impossible to cultivate when there is no media which centres around these types of emphemeral learning experiences. 

 Still, at least we know the (gov.au) Single Sign on is done now and centred around Rob's apps as a door to seven agencies (maybe more). And AGOSP is an acronym which might hit the silotic headlines this year, (after 7 years of waiting). Now all we have to contend with is seeing how long it takes for a brave bureaucratic to say "yes, talking about the next steps is OK". Until then.

Tags: aimia
Posted at 11:32PM Apr 30, 2009 by simon fenton - jones  |  Comments[0]

Digital Government Summit

Talkies

The rest the day was based on talkies about privacy concerns.

  Stable ID's.

Tags: aimia
Posted at 04:02PM Apr 30, 2009 by simon fenton - jones  |  Comments[0]

Digital Government Summit

Ian Gardiner Viacomp. Role of consumer engagement.

Video is driving growth.

1meg/sec is about usual TV. Cheaper to fly in swat team than use satellite. Australia 2020 = 30% OS

From live to written response. 2 to 30.

internet connection is the scariest bit. ian@viacorp.com

===================================

Ash Bassilli, pricewaterhouse coopers.

Behavourial targeting.

Today

Stengths

Socialization delivers groups communication

The community is the client. Strategic Roadmap for AGOSP

increased citizen satisfaction.

increased awareness of gov online services.

increased take up.ADOSP has the opportunity to chahne the whole of government.

ash.bassili@au.pwc.com

=================================

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Posted at 02:52PM Apr 30, 2009 by simon fenton - jones  |  Comments[0]

Digital Government Summit

Morning Session.

Rhys Hayes. Beyond the Functional. 

Creativity

How do people use technology? Attitude. Infrastructure, tools, delivery, devices. Understanding the user experience.

 Its not that hard to be creative.

New Model = central 'asset' with other digital screens. flickr, phones, utube.  Movemember.com

PORTABILITY OF CONTENT. Produce once, distribute anywhere.

Mar Uni. Internal place for knowledge management. Animation. One platform, one media.

Comparison. between mastheads. and reflections of social behaviour. POV.

Process = Property development approach.

Environment?

===============================

Marc Szulc. Adobe.

Discussing Engagement.

Different tailoring. "Right amount of information", POV, timely.

Prepopulate? Brings all the info from different forms together.

Anthony Steve. DISTR. Australia.gov. Deliver forms.

Barrier between paper and digital.

Analysing Obama's Inaugural speech. Video/text/search.

Main sells = offline/online. any operating system.

Privacy/security. watermark by department.

===================================

John Lenarcic. RMIT.

Strategies to develop and utilise blogs.

Ted Nelson Hypertext.

Entertaining talk. nothing new. 'definitions' and history.

Bateson quote. Information is the difference which makes the difference.

As questions become more difficult whare do you go for answers. Vertical graph # of answers. Horizontal graph= difficulty.

Interactivity is valued but controlled and only in small doses. an interest sensitive.

Bricolage. One who improvises and uses any convenient means to undertake a task. Claude levi strauss.

Introduced aesthetics. John is a wonderful raconteur

==================================

Ian Teague. Akamai. Fixing the middle mile.

20% of web traffic.

Applications to anyone, anywhere anytime.

Peering= free/transit= pay

application layer attacks.

global monitoring and fix.

Tags: aimia
Posted at 10:55AM Apr 30, 2009 by simon fenton - jones  |  Comments[0]

Digital Government Summit

Afternoon sessions = Case studies.

Joanne Stone. BCM Partnership. jstone@bcm.com.au

Share my story. Customised social strategy. Traffic campaign.

Traffic. "Drive traffic to your interactive asset". Qld transport.

Print.TV. Media relations. PR.

Engagement. How sticky is your site? Go out to appropriate sites augov. http://egovau.blogspot.com/

Data. What opportunity is there (at the site)? Advocates?

Metrics. What are the key metrics? how do you judge success.

Observations.

Value and interest in generating User Generating Content.

Tone and content.The tone set for the site is the tone followed.

Moderation.

TV (other media)  and search are the drivers to a site.

======================================

Rob Doughty. NM. Apps infrastructure and management branch.

225,000 users at the stimulus package. March

5 transactional portals.

staff.Intranet.web content. customization.

customer.50 services. Auth and unauth. SSO. IA design by customer.

human services 2006 federated identity.

emergency call centre. third party

 Digitizing Centrelink.

customer centric centre.

National queue.

Symantic tagging. Online directory.INternal zone, Customer zone.

Service Orientated Collaboration Strategy.

Communities.

Understand entire business peocesses.

Electronic reference. "Staff Tool Convergence". Useability. Forge business and IT. Strategy.

Same architecture. different front end.

Michelle Glaser. WA Dept of Arts.

Fetishizing the original. World stage. Not local stage(?) 

Attendees are as important as performance.(research)

Makers of content must 'sell' associated arts = bags and CD's. Handing over curatorial power to users (community).

John Barton. City Futures Research Centre.

Linkage project.2 yr ARC. Information Programme.

Architecture based = GI, IFC, 

Framework needed to bring the various groups together. Trying to run a comlete semantic ontology for urban planning. The aim= a 3D planning model.

Tags: aimia
Posted at 04:48PM Apr 29, 2009 by simon fenton - jones  |  Comments[0]